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Google Ads + GoHighLevel Automation Specialist

Your business runs while you sleep.

Gracie Celis surrounded by her real GoHighLevel builds: published workflows, booking calendar, intake form, confirmation email, and email metrics

You built a great business. The part that's stealing your time? Lead capture, follow-ups, booking, reminders, payment collection. That's the part I automate, so it keeps running 24/7 without you. Built around how your business actually runs, not a template.

or see my live builds →
Proof, not promises
Top Rated on Upwork 5.0 stars across every project 94% Job Success Score
Google Ads GoHighLevel Make n8n Slack ClickUp Google Analytics GTM Loom Google Drive Google Ads GoHighLevel Make n8n Slack ClickUp Google Analytics GTM Loom Google Drive
Sound familiar?
  • You checked your phone at 9pm and realized nobody followed up on that inquiry from Tuesday.
  • A lead filled out your form. You meant to reply. Life happened. It's been four days.
  • Someone asked for your pricing and went quiet. You don't know if they moved on or just need one more nudge.
  • Your calendar has a no-show on it. No reminder went out. No follow-up after. Just silence.

That's not a people problem. That's a missing system.

What I do

Stop losing leads
in the gaps.

Google Ads and GoHighLevel are where I go deep. Around them I wire the automation that ties your whole stack together, so leads get captured, followed up, and booked without anyone remembering to.

01

Platforms I specialize in

Google Ads for search campaigns with GTM and GA4 tracking. GoHighLevel for the CRM, workflows, funnels, pipelines and calendars.

02

What I build

Lead-capture funnels, email and SMS follow-up, booking and payment flows, reporting dashboards, and custom-coded websites.

03

Automation & integrations

Make, n8n, Zapier and direct API connections wire your tools together. If it has an API, I can automate it.

04

How I work

Real builds you can watch me make. Documented clean, handed over to you, with 30 days of refinement so the system actually fits how you work.

Services

The system that does the follow-up for you

Most leads don’t disappear because they weren’t interested. They slip through the gap between “I’m interested” and someone actually following up. That’s the gap I close.

01

Catch the leads you’re losing

Visitors who almost booked but didn’t. Forms that get abandoned. Inquiries from old ads that nobody chased. Landing pages, opt-in forms, and quiz funnels that pull them back in.

VisitOpt-inCRM
  • Landing pages & funnels
  • Lead magnets & quizzes
  • Multi-step opt-in forms
02

Follow up automatically

Email and SMS sequences keep talking to your leads when you can’t. They get answers, reminders, and the right nudge at the right time. You don’t write another follow-up.

EmailSMSReply
  • Drip email sequences
  • SMS automation flows
  • AI conversation agents
03

Wake up to booked calls

Booked calls and paid invoices waiting when you sign on. Calendars, pipelines, and payment flows handle the close so you can focus on actually delivering the work.

BookPayOnboard
  • Calendar booking + reminders
  • Sales pipelines & deal tracking
  • Payment & onboarding automation
Case studies

Real builds. Real numbers.

Google Ads Landscaping · Tualatin, OR

Otter Landscapes

Jesus Lemus, Owner · otterlandscapes.com

50×ROAS by day 5
5.58%CTR · 2× avg
55%lower CPC
See full breakdownHide breakdown

The challenge

Jesus was running Google Ads and door hangers at the same time. He couldn't tell which one was actually bringing in jobs. Tags were maybe installed, maybe not. He also wanted to learn how to run this himself so he wouldn't have to depend on someone forever.

What I built

  • Set up Google Tag Manager and GA4 so every lead traces back to its source
  • Rebuilt his Google Ads campaign from the keywords up
  • Walked him through reading the data so he can run it himself

The result

Campaign launched Nov 24, 2025

Day 3
Optimization score hit 92.2% (+2%)
Day 5
First paying job: $350 booked from $7 in ad spend. That's 50× ROAS and a $7 CPA.Most ad accounts wait 3-4 weeks before their first conversion shows up.
Week 1
CTR landed at 5.58%. Industry average is around 2-2.5%.
★★★★★
"Gracie is amazing to work with, she is very detail oriented and is willing to go the extra mile to make sure my campaigns are setup correctly!"
Jesus Lemus · Otter Landscapes · Upwork review
GHL Audit Lead Magnet Build Tax & Business Advisory · USA

Green Tax and Business Advisors

Jessica Green, Founder

5critical gaps found
1,000+contacts audited
90-dayfix roadmap
See full breakdownHide breakdown

The challenge

Jessica already had GoHighLevel running. 9 workflows. 6 lead funnels. Over 1,000 contacts in the system. But she couldn't tell which parts were doing the work. Her marketing agency didn't have time to dig in, so the gaps just sat there. Her Google Business Profile also needed to be reinstated.

What I delivered

  • Mapped her full GoHighLevel setup top to bottom. Found 5 things blocking conversions.
  • Audited the website end to end (SEO, design, trust signals, accessibility).
  • Built her Google Business Profile reinstatement appeal. 14 documents, filed within 48 hours.
  • Wrote a 90-day marketing roadmap she can actually follow.

What I'm building now

Active engagement

Backend
The backend for her new lead magnet inside GoHighLevel.
Compliance
The compliance layer. Consent capture, data handling, the stuff that keeps her safe legally.
★★★★★
"Gracie was amazing and so professional to work with. She gave me invaluable information on my Google profile and website feedback that I was struggling with for months, that my own marketing company didn't have the resource to do. It was exactly what I needed to move my company forward."
Jessica Green · Green Tax & Business Advisors · Upwork review
GHL → Make.com → QuickBooks Legal · Arlington, TX NDA

Law Firm Client

Estate, Family & Business Law · Sole-practice attorney

4tools wired end-to-end
0manual QB entries
100%Texas Bar compliant
See full breakdownHide breakdown

The challenge

The firm had GHL handling intake and PracticePanther handling case management, but no glue between them. Every time a client paid a consultation fee or a 50% Estate or Business upfront, someone had to log into QuickBooks and manually create the customer, the sales receipt, the invoice. Trust accounting was also a Texas Bar compliance risk. Family Law retainers had to go through PantherPayments, not Stripe, but nothing was stopping staff from picking the wrong method and triggering a Bar violation.

What I built

  • Two Make.com scenarios firing from GHL Stripe payments. Scenario 1: consultation fee creates a QB Customer + Sales Receipt. Scenario 2: Estate or Business upfront creates a QB Customer + Invoice + Payment record.
  • Payment routing logic that blocks Family Law retainers from flowing through Stripe. Trust money goes through PantherPayments only. Compliance is baked into the routing, not left to staff memory.
  • QuickBooks chart of accounts rebuild. Separated trust from operating, mapped the EECU and credit card accounts properly so the PracticePanther sync runs clean without breaking Texas Bar compliance.

How it flows

Live integration

GHL FormIntake
StripePayment
Make.comRouter
QuickBooksAuto-record
How it works

How we go from scattered to running

No vague tech handoff. You get a mapped system, a working build, and a launch plan your team can use on Monday morning.

01

See exactly where you’re leaking

A clear map of where leads come in, where they stall, and what it’s costing you. Before we touch anything.

Map + priority list
02

Get your engine built

A fully-wired GoHighLevel system: pipelines, forms, calendars, follow-ups, reporting. Built and tested while you stay focused on running the business.

Working automation
03

Watch it run without you

You see real leads move through the system, get documentation your team can use, and 30 days of refinement so it works the way your business actually runs.

30-day support window
Selected Work

Live builds & real systems

Live website builds, GHL automations, and client reviews.

Real builds, on video

Watch me actually build it

Unedited GoHighLevel walkthroughs: pipelines, funnels, workflows, custom values. Just me, talking through real builds so you can see exactly how I work.

10+min of unedited builds
3core GHL systems
1specialist talking
Workflows
GHL intake form screenshot
2:46

Funnel, Pipeline & Workflow Demo

  • End-to-end build from intake form to closed deal
  • SMS + email follow-up logic on a real client account
Custom Values
GHL workflows list screenshot
3:52

How to Set Up Custom Values in GHL

  • Variables for booking links, business hours, owner names
  • Why it stops broken workflows when client info changes

Want a walkthrough built around your pipeline? Book a 15-min call and I'll record one specific to your business, no charge, no commitment.

Book a 15-min call
Words from clients

Words from real clients

Real reviews from clients across Google Ads, automation, and ongoing systems work. Here’s what it’s actually like to work with me.

"Gracie was amazing and so professional to work with. She gave me invaluable information on my Google profile and website feedback that I was struggling with for months, that my own marketing company didn't have the resource to do. It was exactly what I needed to move my company forward."

ResultAudited a live GHL setup (9 workflows, 6 funnels, 1,000+ contacts) and surfaced 5 critical gaps dropping leads; delivered a 90-day fix roadmap.
J
Jessica GreenGreen Tax and Business Advisors, LLC · Google Ads & Digital Strategy

"Gracie is amazing to work with, she is very detail oriented and is willing to go the extra mile to make sure my campaigns are setup correctly!"

Result5.58% CTR (2× industry average). Cost per click cut 55%, from $21.04 to $9.44 over 60 days.
J
Jesus LemusOtter Landscapes · Google Ads & Lead Generation

"I really enjoyed working with Gracie, professional, friendly, and very timely with her tasks. I enjoy working with her so much! I've promoted her! I would recommend Gracie highly!"

ResultTwo years running. Books closed by the 3rd of every month, every month.
E
Erin VargaGlow On The Go Parlour · Lead Systems & Business Automation
Gracie Celis, Google Ads + GoHighLevel Automation Specialist
Available for select projects
Now
Booking new builds
The operator behind the build

Hi, I'm Gracie Celis

I started building websites and automation because I kept watching the same thing happen. Business owners pour everything into great work, then lose half their leads to chaos. Missed follow-ups. Forgotten quotes. Calls that never get returned. Not because anyone stopped caring, but because the system to catch it all didn't exist yet. So I started building that system one piece at a time. Website. Funnel. CRM. Automation. The whole machinery behind a working business.

Service businesses lose money in the small gaps. A lead that didn't get a follow-up. A consultation nobody confirmed. A quote that went out without a next step. Those small misses compound into real revenue loss. I close those gaps with Google Ads and GoHighLevel so your business keeps running even when you're not at your desk.

Today I work with growing service businesses who want their backend to run even when they’re off their desk. GoHighLevel runs the core. Google Ads feeds the top. Every other tool you already use gets wired in around it. I’ve trained extensively in GoHighLevel automation and Google Ads. Top Rated on Upwork. 5.0 stars across every completed project. 94% Job Success Score.

Top Rated
On Upwork
5.0★
On Every Project
94%
Job Success Score
Download résumé (PDF)
Work with me

Getting the leads is only half the battle.

Here’s the real test. If you stepped away from your desk for 24 hours, would your business still run? Or would it fall apart? The follow-up. The booking. The reminder. The chase. Right now, that’s all you. I build the backend in GoHighLevel that runs those parts without you, feed it with Google Ads when you’re ready to scale, and wire every other tool on the marquee into one place. So your business holds whether you’re at your desk or not.

Book a Free Call
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FAQ

Frequently asked questions

Everything you need to know before we hop on a call.

How long does a typical project take to set up?
Most automation systems are live within 2–3 weeks. Full website + funnel + CRM builds typically take 4–6 weeks depending on scope. You'll get a clear milestone schedule on day one so nothing feels mysterious.
What tools and platforms do you integrate with?
GoHighLevel is the core. I connect everything else: Stripe, Calendly, Zapier, Make, n8n, Google Workspace, Slack, Zoom, Meta and Google Ads, Twilio, ClickUp, Airtable. If it has an API, we can automate it.
How much does it cost?
Standard projects start at $1,500 for focused automations and scale with complexity. Every engagement begins with a free discovery call, so you walk away with a precise quote. No surprises, no awkward pivots later.
Will automation replace my staff?
No. It lets them do more of the work only humans can do. Automation handles the repetitive admin (follow-ups, booking, data entry, reminders) so your team can focus on relationships, strategy, and growth.
Do you offer ongoing support after launch?
Yes. Every build includes a 30-day support window, and most clients move into a light monthly retainer for optimization, new automations, and reporting reviews. You're never left holding the keys to a system you don't understand.
Who owns the GoHighLevel account when we're done?
You do. The account is created under your business, billed to you, and lives in your name from day one. I work inside your account as a user. If we ever stop working together, you keep everything: workflows, contacts, pipelines, integrations.
What if I already have a CRM I don't want to leave?
We can layer GoHighLevel on top for marketing automation only (lead capture, follow-up, booking) and keep your existing CRM as the source of truth. Or we migrate everything in. I'll tell you honestly which path is less painful for your team after a 20-minute look at your current setup.
What does month two look like after the initial 30-day window?
Most clients move into a flat monthly retainer between $400 and $1,200 depending on scope. That covers ongoing optimization, new workflows as you spot gaps, reporting reviews, and a 24-hour response window when something breaks. No contracts, month-to-month.
Book a call

Let's map your system.

Pick a time and tell me what’s going on in your business right now. No pitch. We’ll just figure out what’s worth automating and what isn’t.

Tell me about your project

Free 20-minute strategy call. No pitch, no credit card.